WillyGoat: Your Trusted Playground Partner

Our Journey: From Toys to Transformative Play Spaces

Founded in the year 2000 in a humble dorm room in Mobile, Alabama, WillyGoat began as a vibrant toy and playset business. With a passion for bringing joy and adventure into the lives of children, we quickly became one of the early pioneers of e-commerce. Over the years, our journey has taken us from a broad array of toys and home products to a specialized focus on commercial playground equipment. Today, we are headquartered in Birmingham, Alabama, and we stand as experts in creating playful environments, boasting a deep understanding of various organizational needs and a nationwide network of skilled installation professionals.

Our Mission: Simplifying Your Playground Experience

At WillyGoat, we believe in making the complex simple. Our commitment is to provide you with a transparent, quick, and effortless experience. We empower you, our customer, to make informed decisions, ensuring you get the most value for your investment. Our catalog now hosts over 3,000 products, carefully curated to meet diverse playground needs. Whether you're selecting a small playset for a community center or undertaking a large-scale installation for a school, we’re here to help and we've got you covered.

Our Team: Passionate Experts Who Understand Your Needs

We are a group of fun-loving professionals and parents, united by a shared love for what we do. Our team's deep product knowledge isn't just about specifications and features; it's about understanding the joy and growth that a great playground brings to children and communities. This personal touch and expertise ensure that when you reach out to us, you're not just getting advice - you're getting solutions tailored to your unique needs and visions.

Our Commitment: Here for You, Always

Our evolution over the years has taught us one essential truth: success is about more than just selling products; it's about building relationships. Whether you need assistance in choosing the right product, getting a quote, or solving a specific problem, we are just an email or a phone call away. Your satisfaction and the smiles of the children who use our playgrounds are what drive us every day.

Success Stories

You don’t have to take our word for it! Check out these success stories that display our depth of experience and dedication to a good process.

Ready to Transform Your Space?

Contact us today to embark on a journey of creating safe, engaging, and memorable play spaces. Because at WillyGoat, we don’t just sell playgrounds; we bring play to life.